Samsung Mocks Apple’s AI Features: “Adding ‘Apple’ Doesn’t Make It Groundbreaking”
Samsung Takes a Swipe at Apple’s AI Announcement
In a series of tweets, Samsung poked fun at Apple for its announcement of Apple Intelligence, a suite of AI-powered features for its devices. Samsung criticized Apple for being a latecomer to the AI race and for introducing features that have been available on Samsung phones for years.
Apple’s Apple Intelligence Features
Apple Intelligence includes features such as:
- Siri improvements powered by ChatGPT
- Object removal from photos
- Customizable app icons
- Editable quick setting toggles
- Game Mode suspension of background activity
- Hidden apps in the app drawer
- Home screen with blank spaces
- Customizable lock screen shortcuts
- Passwords full-featured password manager
- Proofreading and language tone suggestions
- RCS support for messaging
- Reminders integration with Calendar
- Summarizing articles on the web
Samsung’s Comparison of Apple Intelligence to Its Own Features
Samsung pointed out that many of the features included in Apple Intelligence are already available on its phones and tablets, such as:
- Object removal from photos
- Customizable app icons
- Editable quick setting toggles
- Game Mode suspension of background activity
- Hidden apps in the app drawer
- Home screen with blank spaces
- Proofreading and language tone suggestions
- RCS support for messaging
- Reminders integration with Calendar
- Summarizing articles on the web
Samsung’s Innovation vs. Apple’s Imitation
Samsung’s tweets suggest that it sees Apple as a follower rather than an innovator. The company has invested heavily in AI over the past few years, releasing features such as Bixby, AI-powered cameras, and SmartThings smart home integration.
Samsung’s argument is that Apple is simply playing catch-up by adding AI features to its devices. The company believes that its own AI offerings are more advanced and that Apple’s features are only superficial imitations.
Apple’s Response to Samsung’s Criticism
Apple has not directly responded to Samsung’s criticism. However, the company has defended its AI efforts in the past. Apple CEO Tim Cook has said that AI is a “core technology” for the company and that it is investing heavily in its development.
Conclusion
Samsung’s mockery of Apple’s AI features is a sign of the intense competition between the two companies. While Apple may have been a latecomer to the AI race, it is clear that the company is now serious about competing in this space.
Whether Apple’s AI features are truly innovative or simply imitations of Samsung’s offerings is a matter of opinion. However, the competition between the two companies is sure to benefit consumers by driving innovation in AI technology.
Divya 
Mehek