What is Apple’s new technology ‘Border Reduction Structure’ (BRS) used for in iPhone 16 Pro models?

What is Apple's new technology 'Border Reduction Structure' (BRS) used for in iPhone 16 Pro models?

Apple’s “Border Reduction Structure” (BRS): A Revolution in iPhone Display Technology

Get ready for a seismic shift in iPhone design as Apple unveils its groundbreaking “Border Reduction Structure” (BRS) technology, set to debut in the iPhone 16 Pro models. This innovative advancement pushes the boundaries of smartphone aesthetics, offering users an unparalleled visual experience.

Enhanced Display Size:

The BRS technology is instrumental in increasing the display size of the iPhone 16 Pro models without altering their overall physical dimensions. The iPhone 16 Pro’s display is expected to grow from 6.1 inches to 6.3 inches, while the iPhone 16 Pro Max’s display will expand from 6.7 inches to a massive 6.9 inches.

Reduced Bezels:

The BRS technology’s true magic lies in its ability to dramatically reduce the bezels surrounding the display. Apple has engineered an advanced under-display system that seamlessly integrates key components such as the camera and Face ID sensors underneath the screen, allowing for a virtually borderless viewing experience.

Enhanced Visual Immersion:

The combination of increased display size and reduced bezels creates an immersive visual experience that draws users deeper into their content. Whether streaming videos, playing games, or browsing the web, the iPhone 16 Pro models promise to deliver a truly captivating and engrossing experience.

Under-Display Technology:

Apple’s under-display system is a technological marvel that enables the reduction of bezels without compromising functionality. This complex system relocates essential sensors and components beneath the display, maximizing the screen real estate while maintaining the device’s sleek profile.

Future Implications:

The BRS technology is not merely a cosmetic enhancement; it heralds a new era of iPhone design. By reducing the bezels, Apple opens up possibilities for future innovations, such as larger and more immersive displays, improved camera capabilities, and enhanced facial recognition.

Tim Cook, Apple’s CEO, spoke enthusiastically about the BRS technology at a recent investor conference: “With the iPhone 16 Pro and iPhone 16 Pro Max, we are pushing the boundaries of what’s possible in smartphone design. The Border Reduction Structure is a testament to our relentless pursuit of innovation, and we believe it will revolutionize the way people interact with their devices.”

  • Display size of iPhone 16 Pro increases from 6.1 inches to 6.3 inches.
  • Display size of iPhone 16 Pro Max increases from 6.7 inches to 6.9 inches.
  • BRS technology reduces bezels around the display for a more immersive experience.
  • Under-display system relocates sensors and components to minimize bezels.
  • BRS technology opens up possibilities for future innovations in iPhone design.

As the fall approaches, anticipation for the iPhone 16 Pro and iPhone 16 Pro Max reaches fever pitch. The debut of the groundbreaking BRS technology marks a significant milestone in smartphone evolution, promising an unparalleled visual experience that will redefine the way we use our phones.

also read:iPhone 16 Series launch 6 months away: What’s Next in Mobile Innovation

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